Professional Profile
Emma Smith is a senior graphic designer and marketing professional based in Virginia with 10+ years of professional experience and 17+ years working with Adobe Photoshop, Illustrator, InDesign, and related design tools. Her background spans tech, healthcare, education, CPG, publishing, and GovCon/Bioengineering, supporting both global brands and mid-size organizations.
Since 2019, Emma has operated as a self-employed Senior Graphic Designer and Design Analyst, delivering brand, web, and content work for clients such as Unilever, the University of Chicago, Mayo Clinic, SAP, Blue Zones, Berkshire Hathaway, Access Holdings, and KKR. Her designs have been featured in publications including Forbes and The Times. She also brings experience from interim CMO and Creative Director roles for private equity firms, startups, and mid-size companies.
Emma currently serves as Marketing Manager for Flow Control Group (April 2025–present), overseeing marketing initiatives, creative execution, and internal/external communications for a multi-location organization. Prior to that, she held roles as Global Brand Manager for Balega at Implus (2019–2020), Communications Specialist at Teleflex (2018–2019), Marketing Specialist for JAGGAER (2017–2018), Editorial Assistant at Boulder Magazine (2015–2016).
Her skill set includes advanced Adobe Creative Suite, web design across Wix, WordPress, and Shopify, long-form print layout, marketing collateral, brand systems, and content workflows. She also has experience contributing to AI-related design and development projects, particularly in documentation, interface design, and visual systems, which she treats as part of her broader design toolkit rather than a separate discipline.
Emma holds a B.A. in English from the University of North Carolina at Chapel Hill (2011-2015).
Reviews
Working with Emma was a breath of fresh air. After a months long failed interaction with another freelance designer, I was very leery of starting over with someone new. However, working with Emma was a night and day difference from my previous experience. She communicates frequently and effectively and worked very quickly. She helped us take the vision in our mind and bring it to reality with a creative flair we would never have been capable of without her. I would highly recommend working with Emma for your corporate branding and design needs.
— Compass Financial Group
From the start, Emma showed a deep understanding of the project’s requirements and objectives. She asked clarifying questions and provided valuable insights that shaped the presentation. Her attention to detail was evident in every aspect of her work, from layout and design to content and messaging. Emma’s communication skills were exceptional. She kept me updated throughout, ensuring we stayed on track and met deadlines. Her responsiveness and willingness to address feedback were appreciated. The final presentation exceeded our expectations. Emma’s creativity and attention to detail were evident in every slide, and the client was extremely impressed. It was clear Emma had put a lot of thought and effort into the project. Overall, I highly recommend Emma. She is a talented professional who delivers exceptional work. If you have the opportunity to work with her, take it. You won’t be disappointed.
— Response Media
If you need someone who can deliver in real time a first class project, Emma is the one. She jumped on our project and communicated incredibly well, kept me posted as to her needs and matching our timeline. She’s amazing!
— AuthVia
This is the second time I hired Emma to do some important work for me. I was really impressed how she went above and beyond my expectations – getting information that I had not found to make sure that my visuals were a good match for my needs. She is very easy to work with and very responsive.
— The Mayo Clinic
Ms. Smith’s work was excellent. She provided several concepts for our project, and responded to input quickly and professionally.
— Front Porch Music Festival
Emma delivered a superb logo and brand design for our project. Her professionalism and timeliness made the entire process a pleasure. She expertly captured our brand vision and was highly responsive to feedback. I recommend Emma and look forward to future collaborations!
— Mars Kamel
“We have nothing but positive feedback to give regarding Emma. She followed our brief perfectly, was flexible with adjustments on the proofread and completed with lightning fast speed…. 100% unreserved recommendation from us, she’s fantastic at what she does!
— Private Client
Emma has an amazing breadth and depth of experience. Plus an incredible attitude and work ethic as a team player. I would highly recommend her.
— Access Holdings
Emma did an amazing job for us on a new launch where we needed a creative mind under a short deadline for business cards. Emma was a joy to work with, was very creative, timely and communicated well. I’ve worked with literally dozens of designers over the years and Emma ranks at the top of the list. If you need a talented designer who can work under tight deadlines and will deliver stunning results, then hire Emma you will not be disappointed.
— Private Client